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Diet Pepsi Dropping Aspartame On Customer Concerns


dpepPepsiCo says it’s dropping aspartame from Diet Pepsi in response to customer feedback and replacing it with sucralose, another artificial sweetener commonly known as Splenda.

The decision to swap sweeteners comes as Americans keep turning away from popular diet sodas. Coca-Cola said this week that sales volume for Diet Coke fell 5 percent in North America in the first three months of the year.

Executives at Coke and Pepsi blame the declines on perceptions that aspartame, first sold under the brand name Nutrasweet, isn’t safe. That’s even though the Food and Drug Administration says more than 100 studies support aspartame’s safety.

Still, PepsiCo says it wanted to listen to its customers.

Andrea Foote, PepsiCo spokeswoman, says the reformulated Diet Pepsi drinks will start hitting shelves in August.

(AP)



4 Responses

  1. Sucralose (splenda) isn’t any healthier than aspartame. It is not a natural substance, even though it is claimed as such. There are many other better sweeteners out there, maybe not no calorie, but, low glycemic, such as xylitol, stevia, coconut sugar, agave etc. If you’re on a diet it is better not to drink sweetened beverages anyway, because even low cal or no cal, they give you an appetite for more sweet things. Water is the best beverage.

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