The question is whether, as Yekke said there is, there’s an equal halachic obligation for us as a klal to make the former super-rich family who has fallen to become only upper middle class whole again to bring them back to their very high standard of living that they’ve been accustomed to for many years, as much as we are obligated to make a real pauper have enough tzedaka to keep a roof over his head.
(Obviously anyone would be praiseworthy to forgo tzedaka. Whether the guy who can’t keep up with the finance payments on his oldish Ford Grand Caravan that he carpools the kids with [maybe he can arrange alternative carpool arrangements] or the guy who can no longer keep up with the maintenance costs of the Rolls Royce he’s been accustomed to driving for the last 30 years.)