Menachem,
Sorry for going off-topic but what is the meaning of the term “Kiddush Lubavitch”? Is it meant to be comparable to a “Kiddush Hashem”? One never hears the words “Kiddush Satmar” or “Kiddush Yeshiva” from those groups. Have Chabad leaders considered how strange it sounds and that this only creates “Elokus” doubts and suspicions?