Truth is, Ami is a sub-par magazine. The layout is cluttered. I have no idea why anyone would purchase it versus Mishpacha. They have no rabbinical board (and it shows) Within the last couple of weeks, they printed something unbelievably irresponsible in regards to mental health and got crushed by the entire mental health community. They will seemingly print anything to try to sell magazines. In my opinion, they will have to upgrade their standards if they hope to continue to try to compete. One last point: if they are going to print questionable content in regards to hashkafa and obviously hope to attract that crowd, at least make the magazine more exciting and different, more bold. Currently, its just a hodge-podge cookie cutter magazine. (with the exception of a few quality writers, such as Rav Mordechai K, libby Laz, Vicky Dweck. And no, I usually do not read it nor buy it.
Menu