While I don’t think I could ever pass the test (even though it was almost 9 yrs ago) of not wearing makeup for my wedding, I do hear the point – about tight dresses too, obviously – but I assume these frum girls in yerushalayim already mostly would wear looser dresses and shaitels, which is minhag yerushalayim. But I hear the point that when she is the center of attention, and everyone is looking at her, there is something to be said for that refinement of tznius of not being all made up and “GORGEOUS” for everyone to ogle at – especially if her husband agrees to it. But this of course would be with a clause that afterwards, she should be very nicely made up in every way for her husband privately. Not to say I’d be able to pass this ideal, but I see it could be a legitimate ideal….
Though the answer to everyone to quiet this down (which I know is exactly what the mods probably DON’T want :p), is of course (if you feel you are on the level to be able to listen( to ask your own Rav…