How far should we take it though? Maybe they shouldn’t give a hashgachah to any varieties of Jolly Rancher because one may confuse one with another?
Her’s an idea I believe is used by the Eida Hachareidis. When they make a run of an item which normally has a different hechsher, the labeling for the item is changed noticeably.
In EY you can find 2 containers of Tnuva cheese side by side with different hechsheirim. The Eida cheese will have a wide gold stripe across the cover. In America you can find Paskesz candy with the Eida hechsher. On those packages the company logo is changed and say in large letters ‘Paskesz Badatz’.
Something like that can definitely be useful for products which have kosher & non-kosher versions.