Unless the merchant happens to self-identify as a “shomer torah u’Mitzvos” in his/her advertisements, 99.9 percent of online transactions do not distinguish the religious beliefs of the merchant or whether the company is owned by or theproduct was manufactured by frum yidden. The exceptions would obviously be food items with hashgacha, a set of tefillin from a known sofer etc. Otherwise, what is the metric for “ownership” or “produced by”?. Do we use SEC 13G filings for control (5-10 percent of voting shares of a company), 51 percent majority control?? What about a partnership where the LP is frum but the GP is not? Its not a question of “liking” or not liking the Halacha? What about a product made by a company owned by goyim but there are frum employess working somewhere in the production process or providing components? There is a matter of practicality. If this is important to you, then in doubt, simply don’t post anything negative unless the product is so defective or the service is so negligent that it may pose a risk of injury to others and some type of warning is warranted.
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