Many more resources are necessary to produce the substantive seforim you are looking for. Perhaps you should volunteer to raise the money to put out these worthwhile seforim? It is a huge undertaking. Think about how many sponsors there are for each volume of the Artscroll shas and they still need to charge a whopping $50 retail per volume (granted most people don’t pay that but you get the point). Much less effort is needed for fluff. Even fluff has a value so I don’t hold it against the companies for putting them out. The publishing companies are meant as a money-making business and it would be ludicrous to make an effort to increase the demand for scholarly works.
I applaud companies like Artscroll for putting in tons of money for volumes they KNOW will lose money (ex: Yesrushalmi). They do that totally lishma
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