Rational,
“This is a corporate issue where the owner of all subsidiaries (unilever) is indeed 100% responsible for all corporate decisions (including Ben and Jerry’s) and if they disagree with a decision they can reverse it. ”
If you glance at the merger documents, this is not the case. While B&J is fully owned by Unilever, they still maintain their own board and their own decision-making capacity. There are clauses and limitations as to what can be overwritten and what not.