Although I don’t have any affiliation with the new supermarket in Queens, I do know from first-hand experience of a Kosher supermarket that opened before Pesach and invested in a lot of Pesach products and when no one was interested in trying a new supermarket Erev Pesach, they lost a lot of money. Eventually, they closed down. So, the owners of this supermarket were smart to wait until after Pesach to open.
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