I’m not sure what ask the rage is. It’s well known that Yom Kippur doesn’t work for bein Adam lachaveiro, so you need to ask mechila first. Most people that you’re around on a consistent basis will, over the course of a year, do something or day something that hurt you, and need to ask mechila for. But people don’t have time to call everyone they know on erev Yom Kippur, so they have no alternative. It’s not insincere because they send to everyone, they send to everyone because they have to. If there’s something big that happened that you remember and they remember, then it’s the right thing to call them up. but for standard bickering insults that you don’t remember, you just know that they inevitably happened, a text is fine.
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