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Why isn’t there a kosher McDonald’s in Boro Park?
Are there any kosher McDonalds in North America?
In general, kosher versions of treff restaurants have done well (some kosher Subways have not been a success, and the kosher Duncan Donuts do so not by changing ingredients but by leaving items off the menu – which obviously wouldn’t work for a fleshig restaurant).
it could be called McDuvid, or McDeevid
You have two problems:
1. You have to offer McDonald’s a nice wad of money to use the name, even though you can’t use their suppliers
2. You have to find a substitute for the treff ingredients that goyim think taste as good.
3. You have to make a profit without charging customers more than the McDonald’s prices even though you are paying substantially extra for ingredients and closing on Shabbos and Pesach (losing roughly one-sixth of your business).
You’ll probably conclude that being a kosher equivalent of McDonalds makes more sense economically than trying to be an official McDonalds.
There is a Kosher McDonalds in Buenos Aires, Argentina
As Mr. Perma noted, treif chains don’t do well in North America.
The reason is this: The value of chain branding is that people can expect the same product as lat time. Kosher restaurants all have their own reputation anyway, so nothing is gained from the branding. After that, there’s just no reason to tie yourself down to the Mcdonalds way of preparing and wrapping a burger and their menu, and pricing, etc, etc.
Why Borough Park? Why not Austin?
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