Chossid: “But from where do you get the fact that the hired Rabbi Krinsky for PR?”
Yudel himself said something like that in a speech (“Reflections”) a few years ago to the Shluchos conference of 5774 (I tried to share the link earlier, but evidently the moderator didn’t let it through. It is in the beginning of the talk.)
Also, see the Wikipedia page of Reb Yudel (Yehudah Krinsky). There is more related info elsewhere online as well.