@CharlieHall, actually we have Sir Freddy Laker, Frank Lorenzo, Kenny Friedkin of PSA, David Neeleman in addition to Herb who paved the way for the lost cost airlines.
Most of them used the playbook of Don Burr of People Express and Nickle and Dime you for everything.
At least in on those airlines it was fun to fly.
PS I paid my way thru college working for People Express in EWR
