Reply To: Do you know what Oorah does?

Actually in the past few years Oora has been trying to address the original issue raised in this thread — that people are more familiar with Oorah’s fundraising efforts that what the funds go towards. In the past few years the Chinese Auction booklets have contained much more detailed information about their programs, as well as incentives to get people to actually look through that part of the booklet (if you filled out a card listing their programs you got entered into a bonus raffle, etc.) The DVD’s they send out contain segments discussing what Oorah does and explaining their success stories. In other words, Oorah does seem to be aware of this flaw in their marketing approach, and is trying to improve it.