While I go more for Carlebach style music, I did get quite a chuckle out of this. I believe it is a kiddush hashem for the following reason. These days religion is either considered to be nerdy or else fanatical, like the Islamic terrorists. This video shows kids it can be normal and cool. Imagine a child out in the midwest who knows little about Judaism and is embarrassed to do anything Jewish for fear his friends may find out. A video like this will blow his mind. There is nothing to be embarrassed about, and he can even be proud of his heritage. These guys are all normal, with-it, funny guys, who go to college like everyone else, and yet are clean-cut and sincere, and love their religion. It makes a very big roshem on a Jewish public school kid anywhere in the world. I would not be surprised if quite a few kids become frum because of this, down the road. Yiddishkeit can be cool.
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