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Not that anyone here really cares too much about cars, but I just wanted to have a go at the new Bugatti Veyron Grand Sport Vitesse, which is set to be debuted at the Geneva Auto Show later this year.
In my opinion, Bugatti is doing less to actually improve and create new masterpieces in favor of making money; which is all too common. The new Grand Sport Vitesse, IMO, was only built to achieve the record of being the fastest production roadster in the world. They just took the Super Sport, chopped the roof off, and are now being praised for that “geniousness”. Really, it should be called the Super Sport Vitesse, not the Grand Sport Vitesse, since the 16 cylinder, quad-turbocharged engine is taken from the Super Sport, not the Grand Sport. They’ve done nothing to the bodywork, save for chopping off the roof. It reminds me of the Iphone.. change the color, add a few features that you had the technology for anyway, and sell it as something “new”. And people still buy it.
Then again, based on Loewy’s MAYA principle, perhaps Bugatti is simply trying to maintain their “look”, since it has become so iconic, and are making tiny changes without leaping into new territory. But really. I think they have the brainpower to do much more than that, and the money as well. Perhaps VW is holding them down.
Granted, Pagani did the same thing when they were just churning out Zondas with tiny adjustments that differentiated them from one another, but at least they just came out with the Huayra. Something new. And they’re a MUCH smaller company than Bugatti. So, please, Bugatti, have your next car be something new, something different. You can keep the horseshoe shaped grill. But I’m getting bored of everything else.