Walmart is sharpening its same-day delivery skills through the acquisition of a small, New York City company.
Walmart said Tuesday that Parcel, with a warehouse in Brooklyn, has learned to deftly navigate densely populated areas and get groceries to customers fast. That last leg is key for all retailers in a transformed landscape where the ability to deliver at speed and with low costs brings tremendous advantages in fending off competitors like Amazon.com.
The announcement comes just a few days after Wal-Mart Stores Inc. introduced higher-end, online groceries that are aimed at younger urbanites.
Walmart’s focus on fast, local delivery shows how priorities have shifted for major retailers as they travel to shoppers’ homes, rather than the other way around.
Walmart is not saying how much it paid for Parcel.