In a dramatic move, the HaMevaser newspaper will this week begin distributing its PDF version newspaper by email free of charge “ICE” reports. This will make it the first chareidi newspaper in Eretz Yisrael to offer an electronic version, a move that will possibly give it a major advantage over Yated Ne’eman and Hamodia.
It appears HaMevaser invested in software that will significantly reduce the size of the PDF file to make it more email friendly. The email version will only provide a basic news version, without the magazine, finance and other specialty sections offered by the newspaper. The digital version will also contain advertisement, thereby generating another source of income for the newspaper as well.
HaMevaser is not charging for the service, apparently seeking to increase circulation and covering costs with advertisements. Anyone interested in subscribing to the free email Hebrew newspaper may send a message to [email protected]
(YWN – Israel Desk, Jerusalem)