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Hikind: ‘Say No to Amazon This Holiday Season; Disgusted by Use of Insensitive Nazi Insignia As Part of PR Movie Campaign


amazAssemblyman Dov Hikind (D-Brooklyn) is urging people to shop anywhere but Amazon this holiday season. Hikind is putting out this message in light of Amazon’s insensitive use of Nazi Germany and Imperial Japanese insignia all over the MTA Times Square shuttle train to promote one of their television shows.

“We live in a society where anything goes, with no regard to the shock value. This PR campaign by Amazon is incredibly offensive and insensitive. Amazon knows exactly what they are doing. The pain they are causing by plastering the subway with Nazi regalia is disgusting. As the joyous holiday season approaches and people buy gifts for Chanukah and Christmas, I urge everyone to spend their money elsewhere—don’t buy from Amazon. Buy whatever you want, but at least once this season, say no to Amazon. Make them your last choice.”

To promote their television show Man in the High Castle, Amazon has blanketed symbols of Nazi Germany and Imperial Japan across buses, subway trains, and online ads.

(YWN Desk – NYC)



7 Responses

  1. This reaction is way over the top. 1) Amazon has already agreed to remove the ads (almost immediately after complaints). 2) The most you can say about the ads is that they were stupid and insensitive. They weren’t sinister. This isn’t in the top 1000 things frum people should be upset over.

  2. Not understanding the logic:

    Amazon produces show (which paints Nazism in a very negative light, mind you)
    Amazon makes more money
    Amazon lowers prices of products because they made money on show
    I buy on Amazon and pay lower prices
    I am Jewish
    I am still around
    Nazis – not still around despite trying to eradicate my people
    I WIN

    This makes far more sense to me – so – I don’t really care.

  3. Boy, am I glad Hikind doesn’t represent me. He needs to pick his battles, instead of his constant, hysterical, knee-jerk reaction to anything that smells of anti-Semitism, which this movie is not. In fact, it’s the opposite – it vilifies the Nazis, YM”Sh, and the Imperial Japanese, by showing what would have happened theoretically if they won. And, there are no swastikas anywhere in the ads. I am a child of a survivor, and am not offended in the lease by the movie or the ads.

    Hikind is getting a reputation outside of the Ihr haKodesh – New York – as being the “boy who cried wolf.”

  4. Dov Hikind, Outrage for the sake of outrage is OLD..

    The whole point of the promo is to invoke hatred toward nazism,

    You are reading this the wrong way…

    Call AMAZON and Thank them for what they are doing.. Spending MILLIONS of Dollars toward a cause we believe in.. ..

  5. The movie (and the book) are an alternative history about American resistance to the Nazis in a timeline (a “what if”) in which the Germans won World War II. It’s fiction. There is no reason to object to it. It’s clever advertising If it was something glorifying the nazis we would have reason to object, but the books if glorifying those who fought the nazis. I doubt Hiking read the book.

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