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Israel: Late Night 1 Shekel Cup of Coffee

coffeeAccording to Ministry of Transportation data, 18% of all road deaths occur during nighttime hours and 17% of all vehicular accidents occur at night.

Deputy Minister of Transportation Tzipi Hotevely has decided to become more aggressive in fighting road accidents. She is addressing accidents that occur as a result of driver fatigue.

Hotevely has contacted the nation’s major gas companies, Paz, Sonol, Dekel and Dor Alon and they have agreed that their convenience stores will sell a cup of coffee to drivers for 1 shekel between midnight and 06:00. Hotevely hopes they will encourage drivers to stop for a cup of java and increase driver alertness on the road.

The deputy minister explained that data shows driver fatigue and a lack of driver awareness are major causes in vehicular accidents during the night and she hopes the new arrangement will reduce road deaths and injuries. .

(YWN – Israel Desk, Jerusalem)

2 Responses

  1. What a silly solution. The ONLY way to decrease drowsiness related accidents while driving is to actually sleep or significant amounts of caffeine. Telling people that they will solve the problem with a cup of joe is just a license to continue and contribute to the problem.

    Like the joke goes…”When I die, I want to go peacefully like my grandfather did–in his sleep. Not yelling and screaming like the passengers in his car.

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