By Michal Eisikowitz

Launched just before Pesach of 2015, YidClick�a first-of-its-kind online megastore offering Amazon-style service for over 200,000 Jewish products�has fast become the address for thousands of�consumers across the nation.

�We�ve been astounded at the response,� says CEO Hirsch Traube, who founded the company after�years of frustrating experiences in local Jewish stores. �Sales have doubled each day, but the customer�base has also grown geographically. We�re fulfilling hourly orders from across the country.�

Featuring a striking minimalist design, YidClick.com retails products from 10 primary categories: toys,�jewelry, clothing, groceries, gifts, houseware, health food, Judaica�and since Succos, wine and silver.�The streamlined site has impressed customers with its aesthetic design and ease of navigation, but�perhaps its most prominent asset is the niche-specific selection.

�Where else online can you find �Chanukah gifts, heimish-produced vitamins, or pieces of women�s apparel�all modest and fashionable?� one Five Towns customer noted.

YidClick�s inventory�unlike that of other online warehouses�is tailored to its target market, precluding�the need for endless filtering and browsing, and saving Jewish buyers precious time. In fact, many of its�products are marketed nowhere else on the Internet: Yom Tov crafts projects, Jewish-themed therapy�materials, Israeli-styled tichels, and more.

Shipping rates are also remarkably competitive: $59 entitles buyers to free shipping, which in many�areas translates to same-day or next-day free delivery. And customer response time is fast, leaving no�room for the �heimish� service approach that many have learned to tolerate.

�For years, Jewish consumers have put up with substandard retail experiences,� CEO Hirsch Traube�asserts. �Schlep to numerous stores, fill up endless shopping carts, wait on lines�I felt it was time for a�an alternative. A cheaper, better, smarter alternative.�

YidClick�s team has been gearing up for Chanukah since Succos, and by now the site is fully primed to�handle the season�s immense demands.

�You name the gift, we�ll ship it,� Traube says. �Fast.�

The ever-dynamic team is already on to the next step: they�re knee-deep in Purim prep, steadily building�up the Internet�s biggest selection of Purim baskets.

�Big or small, fancy or economical, elegant or funky�it�ll be there,� Traube says. �The Jewish world has�voted with its patronage. They want an effortless shopping experience, and we�re determined to�provide it.�